- advertorial ad‧ver‧to‧ri‧al [ˌədvəˈtɔːriəl ǁ -vər-] noun [countable]MARKETING an advertisement that uses the style of a newspaper or magazine article so that it appears to be giving facts rather than trying to sell a product:
• The advertorial is intended to look as much like the other editorial pages as possible.
* * *advertorial UK US /ˌædvəˈtɔːriəl/ noun [C] MARKETING► an advertisement that is designed to look like a written article and seems to be giving information rather than advertising a product: »
Learn more about advertorials and how they can be an effective advertising medium for the products you sell online.
Financial and business terms. 2012.
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advertorial — [ad΄vər tôr′ē əl] n. an advertisement, as in a magazine, produced so as to resemble an article or editorial … English World dictionary
Advertorial — An advertorial is an advertisement written in the form of an objective opinion editorial, and presented in a printed publication usually designed to look like a legitimate and independent news story. The term advertorial is a portmanteau of… … Wikipedia
Advertorial — Ein Advertorial gebildet als Kofferwort aus engl. Advertisement (Werbung) und Editorial oder auch Adverticle (zu Advertisment und Article) oder Publireportage, ist die redaktionelle Aufmachung einer Werbeanzeige, die den Anschein eines… … Deutsch Wikipedia
advertorial — UK [ˌædvə(r)ˈtɔːrɪəl] / US [ˌædvərˈtɔrɪəl] noun [countable] Word forms advertorial : singular advertorial plural advertorials business an advertisement in a newspaper or magazine that looks like one of its normal articles … English dictionary
advertorial — [[t]æ̱dvɜː(r)tɔ͟ːriəl[/t]] advertorials N VAR An advertorial is an advertisement that uses the style of newspaper or magazine articles or television documentary programmes, so that it appears to be giving facts and not trying to sell a product … English dictionary
advertorial — noun Etymology: blend of advertisement and editorial Date: 1946 an advertisement that imitates editorial format … New Collegiate Dictionary
advertorial — /ad veuhr tawr ee euhl, tohr /, n. an extended newspaper or magazine text advertisement that promotes the advertiser s product or services or special point of view but resembles an editorial in style and layout. [b. ADVERTISEMENT and EDITORIAL] * … Universalium
advertorial — noun /ˈæd.vɜː(ɹ)ˌtɔː(ɹ).i.əl/ An advertisement written in the form of an objective editorial, presented in a printed publication, and usually designed to look like a legitimate and independent news article … Wiktionary
Advertorial — Ad|ver|to|ri|al 〈[ ædvətɔ̣rıəl] n. 15〉 Anzeige mit einem ausführlichen Werbetext, der in der Art eines informativen Zeitungsartikels verfasst ist [verkürzt <engl. advertisement „Anzeige“ + editorial „Leitartikel, Redaktions...“] … Universal-Lexikon
advertorial — n. An advertisement designed to resemble editorial content. Example Citation: One last note about [travel] guides: Be wary of any that are published as advertorials. For example, many guides published by credit card companies include only client… … New words